Archive for August, 2012

A Sandal for All Seasons (Almost)

I’m not sure I’d strap it on in the middle of January when there’s a foot of snow outside — but any other time of year, the Earthkeepers Montvale Sandal is your go-to girl.  See?

Love: Contrast stitching detail, ankle strap and heel that’s stylish AND comfortable.
Don’t love:When it’s finally time to retire them for the winter.

You can shop for the Montvale (and our other closed-toe beauty the Wingate) on our website now.

Fashion Fresh From the Sea

Maybe it’s a symptom of our Yankee frugality, but at Timberland we LOVE to recycle.  There’s something oddly thrilling about giving old stuff like plastic bottles and discarded tires a second life as recycled materials in our products.

And as we get more excited about recycling, we get a little crazy.  For example: Recycled coffee grounds in our S.Café® yarn (the grounds trap odors and absorb sweat — who knew?).  And when you’re designing a jacket and you need it to be waterproof and durable, why not start by thinking about other materials that are waterproof and durable?  Like, I dunno … fishing nets and ropes, salvaged from the ocean?

Introducing ReNet™ recycled nylon fabric:

Using ReNet™ in our products means less waste in the landfill (or worse – floating around in the ocean) — and wearing a jacket with ReNet™ in it gives YOU a whopper of a good story to tell on your next fishing trip.

Learn more about ReNet™ and the other recycled and renewable materials we use in our products in the Timberland Technology Guide.

Dutch Treat: Timberland Opens New Distribution Center in Holland

Timberland relies on its European distribution center in Enschede, Holland to supply footwear, apparel, and accessories to all of its customers throughout Europe. When the lease on the facility was coming to an end, Timberland weighed the pro and cons of renewing it or moving to another location—carefully considering the environmental impact of each.

We knew we needed a larger space for the future. When we looked at the cost of maintaining older equipment that would need to be replaced, we decided it would be more cost-effective to build a new, larger facility with more efficient equipment that required less energy to run.

- David Rupert, Timberland’s Director of International Distribution Engineering

Timberland chose Almelo, Holland—17 miles south of Enschede—for the new distribution center. The location has both business and environmental benefits, with easy access to the ports of Rotterdam to reduce emissions from trucking.

To live up to the company’s environmental commitment, Timberland partnered with OVG re/ developers, a Dutch developer with a proven track record in sustainable building construction.   OVG re/ developers developed the facility specifically to Timberland’s requirements—one of which was that the building meet Europe’s BREEAM® (Building Research Establishment Environmental Assessment Method) certification. To earn a BREEAM® certificate, a building must meet established benchmarks for specification, design, construction, and use, as they relate to such topics as energy and water use, the health of the internal environment, pollution, transportation, materials, waste, ecology, and management processes. The new distribution center opened in April 2012, and in June, it officially received a “Good” BREEAM® certification.

Now fully operational, the facility features a number of environmentally conscious attributes, including underground storage tanks that collect rainwater for flushing toilets and motion-detector lights to help reduce energy consumption. A new, state-of-the-art, automated packing system offers greater efficiency—and less noise.  Outside, there’s extensive green landscaping—including more than 100 birdhouses that provide a home for swallows and bats. And like the old facility, the new facility gets 100% of its energy from wind power.

“Our new distribution facility proves once again that eco-conscious choices can also be smart business choices. Now we’re more efficient than ever before—shipping out products faster and with less impact to the planet,” concludes Rupert.

The Boys of Summer and Their Favorite Shoes

They’re already pushing Halloween candy in the grocery store, which means we haven’t got much time left to talk about summer shoes (at least not without looking pitifully behind the times).  Without further ado, here are a few of our favorite Timberland men, sharing their picks for Best Footwear of Summer 2012:

For his weekend escapes, Jan from our Belgium sales team loves the Earthkeepers Radler Approach:  “I load up the van and drive to Wallonie, ‘the deep south of Belgium,’ for some hiking, camping and even a little rock climbing—and Radler can do it all.”

Earthkeepers Radler Approach

Italian sales planner Diego favors the Formentor boat shoe – and not just for sailing: “The second you put them on, you feel ready for anything. They’re really lightweight, super comfortable and now they’re my top pick for every day.”

Formentor Ventilated Boat Shoe

Look and feel helped to make the Earthkeepers Hookset Handcrafted chukka a favorite for senior product manager Troy: ” They look great and are easier on the environment. I love the way the organic canvas feels. Plus, they’re really comfortable and flexible.”

Earthkeepers Hookset Handcrafted Fabric Chukka

You can see more of our Timberland team picks on our Men’s website.  To find your own favorite, go to shop.timberland.com.

All About Abington

If you’re looking for a good reason to be thankful for the impending change in seasons, I’ve got one for you:

Abington 6" Work Boot in Olive Suede

Isn’t he handsome?  The Abington 6″ work boot is just one member of the Fall 2012 Abington Collection of products — built with premium materials and inspired by an era in which work was hard, days were long and everything — especially the shoes on your feet — needed to last.

Flip flops have their place (namely, on the beach in July) … but when the temperatures drop, wouldn’t your feet rather be laced up in a pair of these?

Abington Work Oxford

To see more, check out the Fall 2012 product catalog on the Abington website; click on shop Abington to find a pair near you.

Inspired by the Past, Designed for Today: Timberland Boot Company

When it comes time for a new web experience for one of your pinnacle collections, what do you do? For Timberland Boot Company, we wanted to do create something extra special, something that would match the quality, craftsmanship and attention to detail that is embodied in every shoe and boot that is in our Fall 2012 line. We also recognized that our heritage-inspired products are most often viewed on very modern technology, and so we created a site that’s designed for optimum viewing on devices like iPads and iPhones … giving you, our consumers, the best Boot Company experience we can (without actually putting our products on your feet).

The Fall 2012 Boot Company website highlights beautiful product photography, shot in our own backyard (at a Peabody, MA leather tannery and Lowell, MA mill) — meant to convey the spirit of the post-Industrial era and the hardworking men and women who defined it.

Tackhead 8" Fabric & Leather

Marge Snap Ankle Boot

Like those craftsmen who mixed tradition with innovation, our collection keeps one foot rooted in the past while the other treads fearlessly into the future.  We think they would have liked the Fall 2012 Boot Company collection … and we hope you do, too. Take a look: www.timberlandbootcompany.com

1 Piece, 3 Ways: The Best of the BareStep

You’ve got places to go and things to pack, and struggling to cram 4 pairs of shoes into your bag kind of takes the wind out of your weekend sails.  We hear you.  That’s why Timberland’s women’s site now features tips and tricks from our stylist for making one pair of shoes work harder with more of your wardrobe … so you don’t have to expand the shoe section of your closet or bring an extra bag on your weekend getaways.

First up, the Earthkeepers BareStep Trail Oxford.  As a trail shoe, it will look (and feel) right at home on your morning hike … but the BareStep is also comfortable and stylish enough for window shopping, coffee-sipping, seashell hunting and whatever else might be on your agenda.   See?  Our friend Emily is all smiles in her BareSteps:

(Don’t forget: if you’re not a leather oxford lover, we’ve also got a sporty mesh version of the BareStep in light, bright colors, and a fun, feminine Mary Jane style.)

Summer might be winding down, but we’re just getting warmed up.  See more stylist ideas on how to wear 1 piece, 3 ways on our women’s website.

Rock & Recycle: Expert Advice from Zero Hero

“Zero Hero” might sound like an oxymoron, but bear with me: this organization helps to make music and lifestyle festivals more eco-conscious and sustainable.  We caught up with Zero Hero founder Bryan Birch at the 2012 Wanderlust Festival in Vermont earlier this summer and he gave us some tips on how to enjoy summer’s best events without leaving a huge environmental impact:

Buddy Up.  Carpooling is way more fun than going solo anyway.  Another responsible alternative?  Using event-provided transportation, like the bio-diesel powered Wanderlust bus, to save gas money and CO2 emissions.

Wanderbus Roadtrip!

BYOBottle. Buying bottled water is so 2006.  Bring your own reusable bottle to fill on site to save a few bucks and spare the environment your plastic waste.

Dress for success. Mom always said wear clean underwear and that’s a good start – even better is topping it with clothing and footwear made with recycled and renewable materials. Like these:

Earthkeepers Wharf Bomber Jacket, made with recycled nylon

Earthkeepers Radler Trail Low Approach, featuring recycled PET linings and recycled rubber in the outsoles

To see what other eco-tips Bryan has for staying green while you’re festival-ing this summer, visit the Expert Advice section of our men’s website.

Three Cheers for Friday

As we sail off into a sunny summer weekend, here’s are a few of the things that are making us happy here at Timberland HQ.  TGIF, readers.

1. The three “H”s.  That’s hazy, hot and humid, the forecast for the next 48 hours here in New Hampshire.  Our summer is too short not to enjoy every blazing hot minute, so we’re headed out to enjoy it.  But not without …

2.  Sandals on sale.  There’s no better time to grab a pair of Earthkeepers Kennebunk Thong sandals, or one of the many other Timberland sandal styles that are now 30% off.  (Seriously, there’s no better time. Go.)

3.  Ziggy Marley and the Melody Makers.  If the weekend had a soundtrack, it would start with songs like “Beautiful Day” and “All Day All Night.”  You’ll find them both, along with a bunch of other weekend-worthy tunes, on the Wanderlust-inspired playlist we made on Spotify.

What are 3 things making you happy today?  Share them with us here; we’ll publish a list of the best in an upcoming blog post.