Archive for 2012

EIKNARF on Design

Graffiti artist, graphic designer, style influencer – that’s EIKNARF.   Here he is on site during our Abington Collection Fall 2012 photo shoot, sharing thoughts about collaboration and the creative process:

Want to see more EIKNARF? He’s all over the pages of our Fall 12 Abington Collection catalog, which you’ll find on the Abington website (while you’re there, check out the boots and shoes EIKNARF wore during the photo shoot).

The Madbury Club (and their GT Scramble masterpiece)

Rounding out a week of phenomenal videos that just so happen to feature some of our favorite products, here’s one created by the super hip, incredibly talented team at the Madbury Club, starring our rugged, colorful, always fun-loving GT Scramble boot:

Madbury Club for Timberland GT Scramble from The Madbury Club on Vimeo.

Boom, as they say. Let’s go start the weekend.

Exclusive: the Timberland for Stussy Deluxe NM Field Boot

We’re proud to have partnered once again with our friends at Stussy Deluxe, this time on the Timberland for Stussy Deluxe NM Field Boot:

To mark the release of this military-influenced style, Stussy created a series of (pretty incredible) video shorts with Matthew Williams.  Here’s just a taste:

Timberland for Stussy Deluxe NM Field Boot #1 from Stussy on Vimeo.

Want to see more?  The entire series of shorts can be found on Stussy’s website.  The Timberland for Stussy Deluxe NM Field Boot is available exclusively at Stussy Chapter Stores and on Stussy.com.

Talking Pictures With Tim McGurr

With the evolution of things like iPhones and Instagram, everyone’s a photographer. And that’s okay, says Tim McGurr (AKA 13thWitness), as long as you have fun and capture something good. We like his attitude and we love his style –and we really really love the way he photographed our Fall 2012 Abington Collection.

Check out 13thWitness’s talent in action and view the entire collection of Abington shoes for Fall 2012 at http://abington.timberland.com.

1 Piece, 3 Ways: Rock the Abington Raincoat

Rain, rain, go away — or don’t, actually.  We’ve got the Earthkeepers Waterproof Abington Raincoat, and we’re not afraid to look fabulous in it.  As part of our 1 piece, 3 ways series, here’s a few lovely looks our stylist created with the Abington raincoat as a most essential top layer:

Whether you’re pairing it with the season’s best boots, a feminine floral skirt or bright colors, the Abington’s classic style is a perfect match.  And because it’s been designed to be completely waterproof, you can count on the Abington raincoat to keep you (and your ever-changing outfit) dry in any weather.

The Earthkeepers Waterproof Abington Raincoat comes in gray sky-defying Juniper and Mid Blue colors, too; check them out.

Want more 1 piece, 3 way style?  You can see them all on our women’s website.

Follow Your Passion: Expert Advice from Grain Surfboards

Mike and Brad are the founders of Grain Surfboards – an eco-conscious, locally-sourced and community driven business located in southern Maine near the Atlantic Ocean (all the better for putting their boards to the test).

The guys of Grain

We caught up with them during a few quiet moments when they weren’t focused on waves or work to see what tips they have for other aspiring small and sustainable business owners:

Source local. Not only does it help your community and economy when you buy your materials locally, it cuts down on transportation emissions.  Grain uses cedar from a local mill for their boards.

Local wood makes for great boards

Hire local. Another great way to support your community is by hiring your (qualified) neighbors.  Some of Grain’s employees live so close by, they travel to work by bicycle (talk about a fun commute!).

Grain's employee parking lot

Use everything. Grain gives its wood shavings to farmers, who use it as bedding for animals.  What kind of waste are you throwing in the landfill that could have a useful second life?  (At Timberland, we’ve started using old fishing nets to make material for our jackets – who knew?)

Some lucky animal will be sleeping on these tomorrow

And finally: Follow your passion. Mike and Brad and their team are crazy about 2 things: surfing and treating the world right – and those passions shine through in every decision and surfboard they make.  If you don’t believe in what you’re doing, life’s not nearly as much fun.

To see what other tips Mike and Brad have, visit the Expert Advice section of our men’s website.  To see for yourself the beautiful boards they produce, go to www.grainsurfboards.com.

Behind the Scenes with Abington

This is what happens when you let a group of the most influential artists in New York City loose with nothing but a box of shoes and a camera:

When it came time to create the imagery to present our Fall 2012 Abington Collection, we knew we needed a crew with expertise, style, creativity and passion — and we found it in 13th Witness, Zack McTee, Josh Madden, EIKNARF and Cody B. Ware.

You can see the end result of their collaborative effort in our Abington Fall 2012 catalog.  And for more behind-the-scenes action, stay tuned – we’ve got a series of videos featuring 13th Witness, EIKNARF and Josh Madden that we’ll be rolling out over the next few weeks.

20 Years Long, 20 Years Strong

Twenty years ago, the idea of Timberland’s Path of Service program – a program that offers our employees paid time off to volunteer in their communities – was considered unconventional. Today, we’ve served over 845,000 hours in more than 20 countries through the Path of Service™ program.

In honor of our 20th anniversary and the work we’ve done to create positive impact in our communities, we’re gearing up for special celebrations around the globe.  Together, Team Timberland will spend tens of thousands of hours planting trees, building trails, creating community gardens and transforming playgrounds … the stuff we love to do, with the people we love to do it with.

From Taiwan to Tampa, we’re celebrating the twentieth anniversary of our Path of Service™ program.  We’re volunteering and also inviting vendors, distributors, supplier factories, consumers, community members, and friends and family to join our activities.

Atlanta McIlwraith, Timberland’s senior manager of community engagement

Central to our Path of Service celebration is Serv-a-palooza — Timberland’s annual global community service event which will take place over the next few weeks.  Here at Timberland headquarters in New Hampshire, several hundred employees will be out in our local communities next week building gardens and playgrounds, maintaining nature trails, and providing much needed maintenance and enhancements for nonprofit organizations near and dear to us.

Words don’t really do Serv-a-palooza justice, so here’s a video from our archives (Serv-a-palooza 2009) to give you a taste for how much work we do – and how much fun we have:

We’re pulling on our boots and getting ready to make our difference with the same energy and enthusiasm we had 20 years ago.  Stay tuned for photos and stories from 2012 Serv-a-palooza!

Classic Meets Contemporary: The “Nadège Winter for Timberland” Collection

Parisian style icon Nadège Winter likes nothing more than to mix fashion, design and urban eco-awareness. You can imagine our delight when she approached our Timberland Europe team with her idea for “reinterpreting” our iconic classic yellow boot for women!

We connected Nadège, a freelance artistic director and communication consultant, with our long-time partner TRAID, a UK-based nonprofit that recycles, customizes and sells second-hand clothes to fund overseas development projects.  Together, they set out to create a collection of footwear that was both fashion-forward and environmentally-aware.

After rummaging through the stock in TRAID’s London warehouse in search of fabrics, Nadège opted for statement Liberty, bandana and floral motifs for her designs:

The end result is a series of uniquely beautiful boots that have kept all of their classic charm — honey nubuck skin, golden eyelets and original laces – but with fresh, stylish, light-hearted print detail.

Starting this month, the limited edition (1600 pairs) “Nadège Winter for Timberland” collection will be available exclusively at prominent outlets and Timberland® stores across Europe.

10 Days of Fabulous Films (and One Cool Map)

Grab the popcorn and turn off your cell phone: The curtain will rise at the Toronto International Film Festival tomorrow.  We’ve had such a good time at the festival the past few years — touring the city, scouting for celebrities, taking in amazing films — that we’re going back again as an official TIFF sponsor this year.

As in past years, Timberland is helping to make the 2012 festival more sustainable and less impactful on the environment by providing reusable tote bags and complimentary pedal-powered taxi (EcoCab) transportation for festival attendees.  This year, we’re also excited to have sponsored the creation of a Festival Walking Map — a colorful, illustrative map detailing the festival “neighborhood” so that attendees can easily navigate their walk from the Isabel Bader Theatre to TIFF Bell Lightbox without missing a turn or a showtime.

The walking map was designed by Toronto artist Jillian Ditner, an award-winning Ontario College of Art and Design grad whose map design started with simple sketchbook drawings:

My process is to begin with hand drawn sketches to develop the layout and feeling of the piece, later adding color and texture digitally. For this festival map I wanted to create a warm and friendly feeling while focusing on important landmarks to help the viewer navigate the city. It was important for the map to be accessible without compromising usability.

- Jillian Ditner

The finished product IS warm and friendly, yes?  If you want to see a bigger, better version, the festival walking map is available on our website in both printable and mobile-friendly versions.

When we’re not using Jillian’s map to explore the streets of Toronto, we’ll spend the next week and a half taking in all the cultural glory that is TIFF 2012.  To share our experience (virtually) and to learn more about Timberland’s support of events like this one, visit our Festivals page.