Posts within ‘Festivals’

Sundance “Superheroes”

The word on the street is that while the Sundance Film Festival is teeming with unparalleled talent this week, much of it has arrived woefully unprepared for the  Park City weather conditions.  Thank goodness there’s an outdoor company on hand with cozy boots and jackets to keep filmmakers warm and dry:

Go Hug a Boot!

You may or may not have heard that we are the official outerwear sponsor for the 2011 Sundance Film Festival in Park City, Utah! Cool, right? What’s even cooler is that Timberland held a contest through Facebook that awarded one winner the opportunity to attend the annual festival, on their dime! Epic, I know!

You can tell by my enthusiasm that I am a huge movie buff. I have been known to say that certain movie stores would not be in business if it weren’t for my rental account! I immediately thought, “I’m in it to win it, I want this SO bad!” and I’m always up for a little competition. So, you can imagine my disappointment when I read further in the company email announcement that employees were not eligible to win the grand prize! I was bummed, but I understood.  As I sulked in my chair I read further and found there was a light at the end of the tunnel: One employee winner would be chosen out of the submissions to win a coveted official filmmaker jacket and a free pair of boots! I guess the closest thing to attending the festival is being able to sport the official gear that is only given to filmmakers and programmers! In fact, only 320 jackets will be gifted during the 10 day festival.

I immediately went to it and started brainstorming how I was going to present my favorite boots and why I was so deserving of this jacket! Finally, I had a light bulb moment and decided the perfect pose and caption to go along with my boots! I was confident it would be the winner! I decided I would do a play on words and tie it in with tree hugging since, firstly, our company logo is a tree and secondly, my Earthkeeper Mount Holly Duck boots are not only the most durable, waterproof, comfortable and functionally stylish boots I’ve ever owned, but in purchasing and wearing them I am being environmentally conscious as well: Double win! Who would have thought that one could make a difference by simply purchasing shoes!? It’s definitely a way for those who don’t necessarily like to get dirty to contribute to a greener world…and look darn good doing it!

So, here is my official submission:

Over the next few weeks, I waited with bated breath and rallied my friends and family on Facebook to vote for my photo! I prayed that the Timberland marketing team would find my submission as clever as I thought it was. That’s all I could do, right?! AND???????

Da na na naaaaaaa!

THEY DID! I was chosen as the winner of the employee contest and am beyond excited to proudly wear my Timberland filmmaker jacket! I bet you won’t argue when I tell you, “It was the best hug my boots ever gave!”

You can follow our journey through the 2011 Sundance Film Festival by visiting us at

Sundance Contest – We Have a Winner!

Remember the Sundance photo contest we announced in December?  The judges have spoken:

To capture this photo I had to first take off my boots and walk barefoot through the ten degree water to capture this and many other great shots. I should go to Sundance because Films are my passion and I love the great values Timberland represents. – Ethan Ingle

Congratulations to Ethan Ingle who, based on the creativity and originality of his photo and his passion for films, has been selected to join Timberland in Park City, Utah for the 2011 Sundance Film Festival.  Our thanks, too, to everyone who participated and voted on Timberland’s Facebook page.

Stay tuned for pics, videos and all things Sundance as Team Timberland laces up their boots and heads for the mountains …

We’re Going to Sundance … Who Wants In?

Timberland is excited to be heading back to Park City, UT next month as the Official Footwear and Outerwear Sponsor of the 2011 Sundance Film Festival for the 3rd straight year.  We love Park City, we love the festival … and we want to share the love with one lucky winner!

Want to get in on the action?

Submit a photo of your Timberland boots in the outdoors through the Timberland Facebook page (photos should be JPG, 3MB or less).  Include a short story or description — the more thoughtful and creative, the better your chance to win.

Tell all your friends to vote, vote, vote!  We’ve got a leaderboard on the page so you can see which pics are leading the pack.

Photo entries must be received by 11:59pm ET on Wednesday, December 22, 2010.  The winner will be selected by super-official Timberland judges and announced in late December.  And as a special incentive, we will give a pair of Timberland® Earthkeepers™ boots to the top 10 vote recipients on the contest leaderboard at the end of the contest.

What’s up for grabs?

The winner will receive round trip airfare for two (2); a 5-night stay at the Park City Marriott (one room, double occupancy) Jan. 21-Jan. 26, 2011; 2 pairs of Timberland® Earthkeepers™ boots and $400 in Gift Cards for Timberland® gear; $1,000 in spending money; a Flip camera to capture all the excitement; tickets for 8 film screenings at the festival; and 2 lift tickets to Park City Mountain Resort.

Send in your pic and pack your bags!  More info and all the fine print on the Sundance Sweeps can be found here on our Facebook page.  And stay tuned for photos, videos, news and occasional gossip from the Timberland Sundance team here on the Bootmakers Blog.

Sundance ’09 Revisited: The Cove

In tribute to the film “The Cove,” which received an Academy Award for Best Documentary last night,  we’d like to replay the following video interview with Louie Psihoyos and Fisher Stevens — The Cove’s director and producer, respectively.  Earthkeeper correspondent Annabelle Gurwitch caught up with the pair at last year’s  Sundance Film Festival, where she learned about the genesis for the Oscar-winning film:

Semantics at Sundance

Our Earthkeeper-on-the-street reporter Annabelle Gurwitch asked folks at the 2009 Sundance Film Festival the provocative question, “Earthkeeper, is it one word or two?”

Who says festival-goers aren’t deep and philosophical?

I Say “Earth,” You Say …

Louie Psihoyos, Shar Jackson and other attendees at the 2009 Sundance Film Festival indulge in an Earthkeeper word association game with our own Earthkeeper-on-the-street reporter, Annabelle Gurwitch:

Recycling is Smashing Success at Sundance

Earthkeeper-on-the-street reporter, Annabelle Gurwitch, caught up with some of the 2009 Sundance Film Festival crew at the Park City recycling center. Annabelle caught the crew in the act of recycling the beer bottles from the Festival’s opening gala, which was held the previous evening. Check it out – the recycling was a “smashing” success (sorry … we just couldn’t resist):


One Thing You Do

What’s the one thing you do to minimize your environmental footprint? Earthkeeper-on-the-street reporter, Annabelle Gurwitch asked folks attending the 2009 Sundance Film Festival that question and she got some great responses. Tim Daly takes the prize for the best Earthkeeping tip.


Documentary Film “Crude” Addresses Environmental Accountability

Our Earthkeeper On-The-Street reporter, Annabelle Gurwitch, ran into award winning documentary filmmaker, Joe Berlinger, at the 2009 Sundance Film Festival earlier this month. Berlinger unveiled his latest film, Crude at the festival in Park City, UT.

According to the Film Festival guide, Crude asks the question, “Who is responsible for the unconscionable dumping of 18 billion gallons of toxic oil waste in the Ecuadorian Amazon, poisoning the most bio-diverse place on the planet?” In answering the question, the film chronicles the destruction this act caused to the lives of 30,000 indigenous people in the region.

Perhaps best known for his film Brother’s Keeper, Berlinger, by his own admission, is not an “eco-documentarian.” Previously he directed the rock and roll documentary, Metallica: Some Kind of  Monster.  In discovering this, Annabelle offered Joe what we thought was a great idea for a future film. We call it Heavy Metal Meets Earthkeepers. Imagine if you will, a film that follows a heavy metal rock band as they travel around the country in their bus powered by used vegetable oil. If Hot Buttered Rum can do it in their Well Oiled Machine, why can’t Metallica?