Behind the Scenes: Creating Timberland’s New Retail Experience

A few months back, we introduced you to the Timberland store in Westfield Stratford City in London – the first Timberland store to feature a new design intended to attract consumers to our products and our brand in a more inviting, engaging and emotional way.

It wasn’t a concept we dreamed up overnight or launched on a whim- but rather the result of a lot of thoughtful and deliberate effort on the part of our own Timberland team and our design partners.  Now, we invite you to go behind the scenes with us to see how our new “retail experience” was created and brought to life:

blog comments powered by Disqus