Earthkeepers to Engage at 2009 Sundance Film Festival


Earthkeepers are stepping out at the 2009 Sundance Film Festival – literally and figuratively! Timberland is the Official Footwear and Outerwear of the 2009 Sundance Film Festival taking place January 15 – 25 in Park City, Salt Lake City, Ogden and Sundance, Utah. The footwear we’re providing to the Festival filmmakers and programming team members is — you guessed it – the Earthkeepers™ boots, which contain recycled materials and are fully waterproof. That’s the literal step.


The figurative step is the face to face dialogue on Earthkeeping that we’re going have with festival attendees as they, and we, soak up the energy and excitement of Sundance. It’s all going to be on video that will be posted right here at during the coming weeks.


In addition to our woman on the street interviews, featuring Annabelle Gurwitch of “Fired” fame, we will also be chronicling the Festival’s earthkeeping efforts – including their amped up recycling program and their robust public transportation system that’s designed to encourage the use of the official Festival busses as well as walking from venue to venue in order to alleviate road congestion and smog emissions in Park City.


So if you’re headed to the Festival and you see this woman… 

… be prepared to engage in a conversation on Earthkeeping. Be prepared to tell her, where would you want to be planted, if you were a tree; and who you would want to water you … get ready to tell her what you do in your everyday life to minimize your footprint … and don’t be surprised if she asks you where Mother Nature lives … it’s all good and it’s all going to be right here on  See you in Park City!

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