Local Community Engagement – What’s Your Idea?
Green Mountain Coffee and Ashoka’s Changemakers have come together to find and help fund the most innovative ideas that strengthen and improve communities in Maine, New York, Rhode Island, Vermont, New Hampshire, Connecticut or Massachusetts.
Why do we think this is a cool idea? At Timberland, we’re committed to engaging with the people and environment where we live and work. We want our business impact to leave a positive footprint, and our employees often lead community service projects in our own backyard – whether it be near our New Hampshire-based Headquarters (like this week’s upcoming Earth Day activities) or in offices, stores, and other locations around the world.
It makes sense – as an outdoor company, our mission is to equip people to make their difference in the world. And that’s why through programs like Timberland’s Path of Service, all full time employees get 40 paid hours to give back to the community – in ways that are meaningful to them.
Green Mountain Coffee and Ashoka’s Changemakers Revelation to Action competition embodies the same principles that we espouse. This week is the last week to submit ideas for the competition. Nominations are eligible for grants (that will total $50,000 when combined, in addition to other prizes).
I’ve agreed to be a judge for this competition because it’s aligned with Timberland’s values, but also because it allows everyday citizens to get engaged in their communities – and that is what Earthkeeping is all about. Submissions will be judged according to criteria that prioritizes innovation, social impact, and sustainability. The most innovative projects that inspire others to help make their community a better place to live will win.
So what are you waiting for? Do you have a great idea? Or do you want to help decide which projects are worthy? Use your voice to help me and my fellow judges Bill McKibben, Newman’s Own Michael Havad and Brown University’s Alan Harlam decide which local New England projects should win.
And don’t forget, Timberland’s Earthkeeper community also provides lots of opportunities for everyday citizens to help companies make responsible decisions. Visit our Voices of Challenge dialogue to have your say it comes to Timberland’s climate change, product stewardship, workplaces, and community engagement programs.
CSR Strategy & Reporting Manager, Timberland