10-Sec Tech: Don’t Slip On the Wet Stuff

For Timberland consumers who appreciate how our products look, feel and perform but have no interest whatsoever in understanding the innovative technology inside them, we proudly introduce 10-sec tech – Timberland’s lighthearted attempt at making you aware of the quality attributes of our products without actually explaining them at all.

Without further ado, we give you Gripstick Technology*:

What? You don’t think geckos and tiny plungers are innovative technology? Clearly you haven’t tried our Formentor boat shoes – those suckers are sticky.

Inquiring minds who do want to better understand the “grip” inside our Gripstick Technology are invited to click here for serious and legitimate information that explains the materials and technology that help our boat shoes perform so well.

The rest of you can stay tuned to the Bootmakers Blog for future installments of Timberland’s 10-sec tech … because life is too short to take yourself (or your shoes) too seriously.

*No geckos were harmed in the making of this video.

  • http://blog.timberland.com/products-and-design/10-sec-tech-put-a-little-spring-in-your-step/ 10-Sec Tech: Put a Little Spring in Your Step

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