Posts Tagged ‘Earthkeepers’

1 Piece, 3 Ways: The Best of the BareStep

You’ve got places to go and things to pack, and struggling to cram 4 pairs of shoes into your bag kind of takes the wind out of your weekend sails.  We hear you.  That’s why Timberland’s women’s site now features tips and tricks from our stylist for making one pair of shoes work harder with more of your wardrobe … so you don’t have to expand the shoe section of your closet or bring an extra bag on your weekend getaways.

First up, the Earthkeepers BareStep Trail Oxford.  As a trail shoe, it will look (and feel) right at home on your morning hike … but the BareStep is also comfortable and stylish enough for window shopping, coffee-sipping, seashell hunting and whatever else might be on your agenda.   See?  Our friend Emily is all smiles in her BareSteps:

(Don’t forget: if you’re not a leather oxford lover, we’ve also got a sporty mesh version of the BareStep in light, bright colors, and a fun, feminine Mary Jane style.)

Summer might be winding down, but we’re just getting warmed up.  See more stylist ideas on how to wear 1 piece, 3 ways on our women’s website.

Rock & Recycle: Expert Advice from Zero Hero

“Zero Hero” might sound like an oxymoron, but bear with me: this organization helps to make music and lifestyle festivals more eco-conscious and sustainable.  We caught up with Zero Hero founder Bryan Birch at the 2012 Wanderlust Festival in Vermont earlier this summer and he gave us some tips on how to enjoy summer’s best events without leaving a huge environmental impact:

Buddy Up.  Carpooling is way more fun than going solo anyway.  Another responsible alternative?  Using event-provided transportation, like the bio-diesel powered Wanderlust bus, to save gas money and CO2 emissions.

Wanderbus Roadtrip!

BYOBottle. Buying bottled water is so 2006.  Bring your own reusable bottle to fill on site to save a few bucks and spare the environment your plastic waste.

Dress for success. Mom always said wear clean underwear and that’s a good start – even better is topping it with clothing and footwear made with recycled and renewable materials. Like these:

Earthkeepers Wharf Bomber Jacket, made with recycled nylon

Earthkeepers Radler Trail Low Approach, featuring recycled PET linings and recycled rubber in the outsoles

To see what other eco-tips Bryan has for staying green while you’re festival-ing this summer, visit the Expert Advice section of our men’s website.

Three Cheers for Friday

As we sail off into a sunny summer weekend, here’s are a few of the things that are making us happy here at Timberland HQ.  TGIF, readers.

1. The three “H”s.  That’s hazy, hot and humid, the forecast for the next 48 hours here in New Hampshire.  Our summer is too short not to enjoy every blazing hot minute, so we’re headed out to enjoy it.  But not without …

2.  Sandals on sale.  There’s no better time to grab a pair of Earthkeepers Kennebunk Thong sandals, or one of the many other Timberland sandal styles that are now 30% off.  (Seriously, there’s no better time. Go.)

3.  Ziggy Marley and the Melody Makers.  If the weekend had a soundtrack, it would start with songs like “Beautiful Day” and “All Day All Night.”  You’ll find them both, along with a bunch of other weekend-worthy tunes, on the Wanderlust-inspired playlist we made on Spotify.

What are 3 things making you happy today?  Share them with us here; we’ll publish a list of the best in an upcoming blog post.

Because Running Around Barefoot Isn’t Always Safe (or Pretty)

Yes, yes, I know — it’s summer and for some of us “summer” is defined as: “the only 3 months of the year in which I don’t have to wear wool socks and heavy footwear.”  It’s bare feet season, baby.

But for the few occasions when it’s just not a good idea to run around with naked feet (trail running, sprinting across very hot pavement to get to the ice cream truck, the day you meant to get a pedicure but didn’t), we bring you the Earthkeepers BareStep Trail Oxford.  You’ll love that the BareStep is fashionable and functional (thanks to a super-stable outsole made with Gripstick and Green Rubber) and your feet will love the cushy faux-suede lining.  Here’s Ellen to tell you more:

If you’re not loving the leather look, not to worry — our Earthkeepers Barestep Collection also includes a sporty oxford featuring breathable mesh and bright colors, and a clog lined with SmartWool and faux shearling. (Because like it or not, bare feet season isn’t going to last forever.)

The Quickest (and Cleanest!) Way to Plant a Tree

Two years ago, Timberland launched a community-based agroforestry program in Haiti that includes 8 tree nurseries run by volunteer farmers.  We connect those farmers with trees, seeds, tools and training, and they grow trees and crops to sell and eat.  It’s all part of Timberland’s commitment to plant 5 million trees before 2015.

You can help our agroforestry program grow without getting your hands dirty (although I understand that for some people, that’s half the fun) — and you might even learn a little something about yourself at the same time.  Just answer the personality questions in our Timberland “Hortiscope” (get it?) on Facebook to learn which tree species you most resemble.  When you take the quiz, we’ll plant a real tree for you in Haiti.

To learn more about Timberland’s commitment to regreening communities around the world, check out the tree planting section of our website.  And for more videos about our agroforestry program in Haiti, go to our YouTube channel.

Light, Lean, Sexy, Stylish: Hookset Handcrafted

The ask: Create a footwear collection that has unique Timberland DNA and is appropriate for spring and fall casual wear when you’re kicking it beachside with friends or lounging in the park. The answer: The Hookset Handcrafted Collection.

Ok, next question: What do you do when you learn that this collection is distinctively hand made, minimalist-inspired, stylish, fun and great for the environment? You can’t help but make a sexy stop-motion video to show the Hookset Handcrafted in all its glory.

Four materials expertly combined: 100% organic cotton canvas, genuine leather, 100% natural latex and aluminum. That’s it, that’s all. The Hookset Handcrafted Collection features minimal amounts of these materials, combined with a lean environmental impact in an extremely stylish package.

We asked filmer / photographer Spencer Higgins to bring his talents from the fashion and automobile world to Timberland. And the result? Oozing with cool, the Hookset Handcrafted. Four materials, expertly combined with our lowest Green Index score measured to date.*

Take a peek and see what we’re made of. Then learn more: mens.timberland.com.

*Green Index score of 3.5 measured as of May 2012.

Kempton Carryall Wins Top Prize!

At last night’s Independent Handbag Designer Awards (IHDA), designer Fiona Kempton of Kempton & Co. was announced the winner of the “Best Green Handbag” design.  Among the recycled and reclaimed materials used in this gorgeous bag are an old flour sack, scraps of leather and reclaimed hardware from 3 old bags from the Salvation Army!

Fiona Kempton's award-winning Wiltshire Carryall

We were excited to co-sponsored the “Best Green Handbag” category this year alongside Amorim Cork, the biggest world producer of natural cork products and a global leader in sustainable business practices. This marks Timberland’s third year sponsoring the Awards; as a company that’s rooted in the outdoors and committed to environmental stewardship, we’re got a natural affinity for green goods!

Through artful, handcrafted design using an eclectic collection of reclaimed materials, Fiona pays tribute to our most delicate resources.  She has created a bag that combines sustainability with style, embodying her dedication to preservation – all values that are aligned with Timberland’s eco-conscious philosophies. Much like our Earthkeepers® collection, the result is a fashion-forward design that consumers will love – and feel good about.

- Jackie LaLime, director of merchandising in North America, Timberland

A selection of Kempton & Co. designs will be sold for a limited time at select Timberland stores in the coming months. In addition, Kempton will be designing and producing a limited run of Timberland-inspired handbags featuring Amorim Cork that will be available for sale at select Timberland stores in the fall.

The IHDA celebrates the best in independent handbag design from around the world; to see the award winners in every category, check out the IHDA website.  And if you’re craving a great green bag of your own, check out our Earthkeepers handbag collection.

Take Our Sandal Quiz and Find Your Sole Mate!

Strappy flat, cork wedge or durable heel – which pair of Timberland sandals will be the perfect companion for you this summer?  With the click of a mouse, you can take our Summer Sandal Survey and find your “sole” mate.  Here are the contenders:

Summer-ready, classic style:   The neutral colors of our Earthkeepers Katama Strappy Sandals go with every outfit, and the contoured cork footbed ensures all-day comfort, no matter where you’re headed!

Earthkeepers Katama Strappy Sandal

Our Earthkeepers Maeslin Cork Sandal is the epitome of feminine, outdoor-inspired comfort footwear for summer.

Earthkeepers Maeslin Cork Sandal

With its woven jute footbed, raffia wrap and wood-wrapped heel, the Earthkeepers Wrapped Chauncey Heel is the perfect marriage of expert craftsmanship and eco-conscious materials.

Earthkeepers Wrapped Chauncey Sandal

Click on over to our sandal quiz to find out which one will best complement your personality and complete your summer wardrobe.  Not feeling a love connection?  Never fear – the rest of our summer sandal collection is waiting for you on our website.

A Lesson in Happiness From Mountainfilm

When we weren’t gawking at the beautiful scenery or chatting with visitors at our Earthkeepers booth, those of us from Team Timberland who were lucky enough to go to Mountainfilm in Telluride last weekend enjoyed some of the inspiring speakers on Mountainfilm’s agenda.  A festival favorite was Dan Buettner, a record-setting endurance biker, author and explorer.

Dan Buettner

Dan wanted to understand why certain people in particular areas of the world lived longer, healthier and happier lives, so he traveled across the planet to get answers. The result is his best-selling book, The Blue Zones: Lessons for Living Longer from the People Who’ve Lived the Longest, which examines how people live and how lifestyle affects lifespan.

Here’s a bit of what Dan has learned about happiness through his travels and research:

If you want to be happier, get outdoors.

Access to nature is clearly associated with higher levels of happiness, lower BMI and even better eyesight. As a species, we spent 99 percent of our existence outdoors. That gives us an evolutionary clue for what we ought to be doing.

“Getting outdoors” doesn’t have to mean scaling a mountain or running a marathon.

I can tell you with near certainty that regular, low-intensity physical activity is much better for you than beating your body while engaging in ultra-endurance activities. Joints give out, cartilage erodes, we get injured. Experience something extreme, and then learn to like hiking. You’ll be happier and healthier in the long run.

If we want to lessen our environmental footprint and live healthier lives, we’ve got to step away from the gas tank.

If we tax the heck out of gasoline we’ll drive less, produce less carbon, walk more, bike more, get outside more and nearly eliminate the obesity epidemic.

As an outdoors brand, we’d have to agree with Dan — getting outdoors makes us pretty happy!  We’re proud to have been a sponsor of this year’s Mountainfilm in Telluride Festival, and grateful for the opportunity to meet incredible people like Dan while we were there.  To learn more about Timberland’s support of Mountainfilm, please visit our Festivals page.

May Means Mountainfilm

Colorado may be home to some of the best skiing in the states, but when the temperature warms and the snow melts, we love it for a whole different reason: Mountainfilm in Telluride.

To call Mountainfilm a film festival would be an understatement: it’s as much about the people that attend and the experiences they share as it is about the films that are shown.  Each year, activists, explorers and artists of all kinds congregate at Mountainfilm to examine environmental, cultural and social issues in a uniquely creative way — and to be moved and motivated to take their own action.

As a brand that appreciates creativity and is passionate about protecting the great outdoors, we’re excited to be the Official Footwear Sponsor of Mountainfilm in Telluride.  As part of our sponsorship, we’re going to be outfitting filmmakers and other Mountainfilm VIPs in our Earthkeepers footwear (made with recycled and environmentally-conscious materials), and encouraging festival-goers to be more eco-conscious in their own lives.  If you’re going to Mountainfilm, stop by the Timberland kiosk and make a pledge to reduce your environmental impact — we’ll plant a tree in your honor!

If you’re not traveling to Telluride, stay connected to all the best of what’s happening at Mountainfilm by visiting our Festivals page - we’ll be sharing stories, photos and videos from our experience there.