Posts Tagged ‘regreening’

Plenty of Reasons to Plant Trees

Did you know that trees have countless benefits, like oxygen production, mudslide prevention, natural water filtration… and honesty? No, we’re not making this up. In South America, the Maiten tree is known as the “tree of truth” by aborigines because no lies can be told under its shelter. No one really likes a liar, so the Timberland team in Argentina has been working hard to plant 3,500 of them!

Tree planting volunteers in Argentina

But that’s not the only place we’re planting. We’re putting roots in the ground all over the world in places like India, Belgium, Russia, Germany, Venezuela, Italy and Portugal, too. Who knows, we might be planting trees in your own backyard!

Tree planting in Italy

Each of our tree planting projects has a story to tell and a unique benefit to the local community, from providing shelter to native butterfly species, to saving a famous pine forest from eroding away into the ocean, to reforesting areas devastated by forest fires. And to share these stories with you, we launched seven new Local Programs tree planting pages on our Community site where you can find out why we’re planting and see the dedicated teams doing the digging.

Tree planters in action in Venezuela

From the Patagonia Mountains to the sandy seaside forest in Leiria, the pictures from these projects are worth a thousand words… and thousands of trees: http://community.timberland.com/local-programs

Tree Planting in Bangladesh

Timberland’s Code of Conduct team works to ensure fair and safe working conditions inside the factories where our products are made, as well as positive living conditions beyond factory walls.  In the course of their important work, they often uncover inspirational stories – like this one, which comes from a Timberland supplier in Bangladesh:

In July 2011, Timberland footwear supplier Bangladesh Pou Hung (BPH) launched a massive tree plantation initiative, called ‘Plant Trees and Save Environment.’ Under this initiative the BPH has already started to plant trees at its factory premises and all around the BEPZA trade zones (Bangladesh export processing zone authority).

BPH launched this tree planting initiative with the realization that tree planting is something positive for the environment that everyone can do; there’s no big budget to plant a tree, and its returns are valuable and sustainable.

We’re proud to partner with suppliers like Pou Hung that are committed to taking positive action for the environment, and inspiring others to do the same!

Join us for our Earth Day Event with Sustainable South Bronx

On April 22, we’ll be in the Bronx re-greening the space shown below. To learn more, RSVP through Facebook!