Posts Tagged ‘Serv-a-palooza’

20 Years of Service and One Great Day

Across the globe, Timberland employees are celebrating the 20th anniversary of our Path of Service program, which offers them paid time off to volunteer in their communities.  And what better way to celebrate 20 years of service than with more service?

Here at our Stratham NH headquarters, more than 350 employees pulled on their boots a few weeks ago and set out to assist a variety of local nonprofit organizations as part of “Serv-a-palooza” — Timberland’s annual global service event.  We were lucky enough to get blue skies, ample sunshine and just enough power tools to go around … and although there were a few blisters and sore backs at the end of the day, they were overshadowed by wide smiles (pride? relief?) and a collective sense of accomplishment.

Here’s how we spent our day:

Fresh trim paint for the Seacoast Science Center in Rye, NH

Measure TWICE cut once! Some of us learned the hard way

Invasive plant species? No match for our president Patrik Frisk

We had plenty of volunteers eager (perhaps TOO eager) to run the saw

Some of us worked really hard ...

... and some of us were better at resting

But we all had fun!

Huge thanks to the Timberland CSR team for organizing yet another successful, impactful day of service, and to the partners who donated their time, materials and invaluable knowledge — we couldn’t do so much good in so little time without you.

20 Years Long, 20 Years Strong

Twenty years ago, the idea of Timberland’s Path of Service program – a program that offers our employees paid time off to volunteer in their communities – was considered unconventional. Today, we’ve served over 845,000 hours in more than 20 countries through the Path of Service™ program.

In honor of our 20th anniversary and the work we’ve done to create positive impact in our communities, we’re gearing up for special celebrations around the globe.  Together, Team Timberland will spend tens of thousands of hours planting trees, building trails, creating community gardens and transforming playgrounds … the stuff we love to do, with the people we love to do it with.

From Taiwan to Tampa, we’re celebrating the twentieth anniversary of our Path of Service™ program.  We’re volunteering and also inviting vendors, distributors, supplier factories, consumers, community members, and friends and family to join our activities.

Atlanta McIlwraith, Timberland’s senior manager of community engagement

Central to our Path of Service celebration is Serv-a-palooza — Timberland’s annual global community service event which will take place over the next few weeks.  Here at Timberland headquarters in New Hampshire, several hundred employees will be out in our local communities next week building gardens and playgrounds, maintaining nature trails, and providing much needed maintenance and enhancements for nonprofit organizations near and dear to us.

Words don’t really do Serv-a-palooza justice, so here’s a video from our archives (Serv-a-palooza 2009) to give you a taste for how much work we do – and how much fun we have:

We’re pulling on our boots and getting ready to make our difference with the same energy and enthusiasm we had 20 years ago.  Stay tuned for photos and stories from 2012 Serv-a-palooza!

When a House Becomes a Home

Last September during Timberland Serv-a-palooza (our annual global community service event), over 150 Timberland employees, associates, friends and family members pulled on their boots and spent the day in the rainy parking lot at our Stratham, NH headquarters.  The project: working with Habitat for Humanity to frame five houses that would be given to families from Joplin, Missouri whose homes were devastated by last spring’s tornadoes.

Inspired by Timberland’s commitment, the Tulsa Oklahoma Habitat for Humanity matched and exceeded our donation by framing an additional ten houses for the Joplin community.

Six months later, I’m excited to report that all fifteen houses are now finished and occupied by happy homeowners, including Amber Lancaster and her two sons.  They couldn’t be more appreciative or deserving of the Timberland house they’re now calling home:

Breaking ground on Amber's house

Timberland-built frames going up!

The finished product

To learn more about Timberland’s commitment to creating a positive impact on our communities, please visit the Responsibility section of our website.

Serv-a-palooza India

On October 4th, Team Timberland in India celebrated our annual global service initiative Serv-a-palooza by creating a clean, healthy outdoor play space for the PIA Child Care Centre in Bangalore.  The PIA Centre is located within the Peenya Industrial Area – one of the largest in Asia and home to more than 3500 companies and industries.  The PIA Centre provides much-needed child care for many parents working within the industrial area.


Together with NGO partner Manav Charities, 35 volunteers spent the day cleaning and clearing the land around the PIA Centre; laying grass and planting trees and shrubs; and installing play equipment for the children.

Preparing the ground for grass

Volunteers laying grass

Planting outside the PIA Centre

New play area

Our thanks to Timberland India for making this outdoor space more useful and enjoyable for the families of the PIA Centre!

Timberland Serv-a-palooza 2011

Last month, we kicked off “Serv-a-palooza” — Timberland’s annual, global community service initiative.  Since then, our employees and partners have been hard at work, making a positive and sustainable impact in communities around the world.

Here’s our favorite video blogger Amanda to give us a taste of what Serv-a-palooza was like at one of our projects here in New Hampshire — framing houses to go to families in need with Habitat for Humanity:

Sunshine is a State of Mind

Despite chilly temps and rainy skies, Team Timberland in New Hampshire still managed to pull on our boots (and out hats, and our waterproof jackets) for Serv-a-palooza yesterday.  Stories to come, pictures for now:

Congrats and gratitude to the hundreds of Timberland employees and partners whose spirit positively shined yesterday.  Dry off and rest up … the 15th annual Serv-a-palooza will be here before you know it!

Pulling On Our Boots for Serv-a-palooza

Tomorrow marks the beginning of a month-plus community service effort, carried out by Timberland employees across the globe.  The initiative is “Serv-a-palooza” – what started as a one-day, annual event where Timberland employees would abandon their desks and day jobs to serve in their local communities, and has grown to become a weeks-long series of service events executed in countries and communities around the world — all focused on meeting critical needs, creating sustainable impact and celebrating the power and passions of Timberland employees.

Serv-a-palooza is more than an event – it’s a representation of what we do best, which is sharing our strength to create positive outcomes.  Our employees’ commitment to and passion for service is far too great to fit in an 8-hour workday, and so to see the program grow much bigger and broader than it was when we started 14 years ago isn’t just gratifying – it’s absolutely necessary.

Timberland President & CEO, Jeff Swartz

Throughout September and October, Timberland employees and partners will pull on their boots and make a difference through service projects which speak to our company’s New England heritage, commitment to social and environmental responsibility, and passion for the outdoors.

In New Hampshire, hundreds of Timberland employees will do their part tomorrow to positively impact their local communities – as well as those that are not so local.  At our corporate headquarters in Stratham, volunteers will frame four houses for Habitat for Humanity.  Two of the houses will go to families from Joplin, Missouri, whose homes were destroyed by tornadoes earlier this year, and two houses will go to families in need in Kansas City, Missouri.

Other Stratham-area projects taking place tomorrow will include painting and landscaping at a non-profit and community center, and constructing an outdoor stage and amphitheatre for the town of Newmarket.  Timberland’s first New Hampshire headquarters and factory were located in Newmarket, and the small mill town is affectionately considered the “birthplace” of the Timberland® brand.

Our roots are in Newmarket … it seems only fitting that our boots are headed back there.  Many employees – including me – have really precious memories of our early days in Newmarket, and I hope the space and the foundation we create there will help create the same kind of memories for others in the future.

- Jeff Swartz

Stay tuned to the Bootmakers Blog as we share stories, photos and videos from Serv-a-palooza 2011.

Help Us Find a NH Service Project!

On September 8th, Timberland employees, partners and volunteers will pull on our boots and make a difference in communities worldwide as part of our annual global service event, Serv-a-palooza.  And we could use your help.

We’re seeking proposals for a one day, large-scale, transformational service project for 150-300 committed and passionate volunteers within a reasonable driving distance of our headquarters in Stratham, New Hampshire.  (We reserve the right to define “reasonable” based on how well your project meets all of our other criteria!)  The winning project will further our goal of building and strengthening communities and speak to our core values of humanity, humility, integrity and excellence.

We’re grateful for the decades of community support and partnership we’ve already received, and eager to express our commitment to continued partnership and service.  If you think you’ve got a great idea for a service project that will help us leave a positive impact on your community or organization, please complete our Request for Proposal and email it to Brianne Wood.

Pictures of Purpose

A visual salute to the more than 4,800 employees and volunteers who worked inside, outside and upside down to create a positive impact in their communities during Timberland’s 13th annual Serv-a-palooza a few weeks ago.  A warm, sunny day and good company made the experience enjoyable … the collective power and passion made it unforgettable.

Timberland Puts Boots on the Ground for Serv-a-palooza

Tomorrow promises to be a quiet day at Timberland, as nearly 5,000 volunteers participate in our 13th annual global community service day — Serv-a-palooza.  Timberland employees and partners will spend the day creating positive, sustainable impacts at 160 project sites in 24 countries around the world.

Never better than when we’re together: Team Timberland will help to transform communities around the world
during the 13th annual global Serv-a-palooza

Community greening and revitalization is the focus for this year’s Serv-a-palooza events, which include:

  • Restoring a wildlife reserve in London, England that supports a number of important ecological habitats.
  • Transforming a foster care facility in Madrid, Spain by planting a vegetable garden and constructing a leisure area in the outdoors.
  • Winterizing a garden in Munich, Germany by planting bulbs, removing weeds and trimming overgrown bushes.

To learn more about our commitment to community service and the programs with which we support it, visit the community engagement page on Timberland.com.  And stay tuned here on the Earthkeepers blog for post-palooza  photos, videos and reports from our events across the globe.