Posts Tagged ‘shoes’

A Modern Classic: Timberland’s Stormbuck Lite

The classic Buck has been a staple of men’s footwear wardrobes for nearly 100 years, and hasn’t changed much since it was first introduced in the early part of the 20th century. A favorite of Gatsby in the roaring 20’s, and Ivy League Prepsters in the 80’s, today Timberland has redesigned the timeless buck silhouette to be better than ever and we call it the Stormbuck Lite.

The Stormbuck Lite is 50% lighter than our original Stormbuck style! The new EVA outsole not only reduces the weight of the shoe by half, the siped channels help move water away from the bottom of the foot creating better traction. Combining Timberland Anti-Fatigue technology with our lightest Stormbuck ever, the Stormbuck Lite brings a versatile shoe that provides all day comfort. Why do we call it a “Storm”buck? Because our Stormbucks are water-resistant so that unexpected rainstorm won’t dampen anyone’s day.

Important in all Timberland styles, craftsmanship and attention to detail is key. The Stormbuck Lite features premium suede uppers wrapped by a leather welt with iconic white stitching, which has been a long-time symbol of fine craftsmanship for the buck style. This style also incorporates 100% organic cotton laces and 100% recycled PET footbed covers, the stuff that plastic bottles are made of. The Stormbuck Lite is a great representation of how Timberland can take a timeless classic and update it for the modern man’s needs, while creating a more environmentally conscious piece of footwear in the process.

“Oh, the Places You’ll Go” with the Front Country Travel Collection

This past Spring I graduated from the University of New Hampshire and while at a post-commencement celebration, I was particularly surprised when a family friend approached me and handed me a Dr. Seuss book, “Oh the Places You’ll Go!” This was the most unique gift I received that day, and after a quick read, it turned out to be a simple yet very sincere story, a tale of chasing your dreams and moving mountains along the way.

After spending the summer working on the grounds crew at a local golf course, while wearing my faithful Timberland 6” yellow boots, I now find myself sitting at Timberland’s headquarters in Stratham, NH working as an intern in the Global Marketing Department. I couldn’t be happier with the way things have played out since graduation. Growing up in Stratham, I’ve always known that Timberland was right here in my own backyard, and I am very excited that my relationship with the brand has gone from wearing my Premium 6” boots out on the golf course, to working here at the corporate headquarters.

One of the first tasks doled out by my manager was to connect with the men’s product design team to learn how an idea and inspiration becomes a collection of shoes. So I sat down with the Designer and Product Manager responsible for the popular Front Country Travel collection, and I came away from that conversation with a newfound appreciation for the stories that help inspire our products — and I started to discover an odd connection to the strange gift that I received that day at my graduation party.

The Front Country Travel collection are shoes designed for the man who is going places and needs a versatile shoe to help get him through his day. This shoe is inspired by the traveling man who does not have time to change his shoes for every event in his busy daily schedule, and is looking for the perfect mix of style and functionality in a single multi-use shoe. The Front Country Travel collection delivers excellent comfort for long days of travel from point A to point B. From the office to the airport, to a stroll in the countryside, to dinner at a local pub, the Front Country Travel brings you a stylish, versatile shoe that can be worn for every occasion.

Because the Front Country Travel is designed to be worn in a variety of different situations, it must look good and be comfortable. The suede outer material provides a stylish look that is appropriate for the office or a night out on the town, but is also lightweight and breathable for maximum comfort. The 15% recycled rubber lug sole is built with traction control to help conquer any terrain, while the foot also rests atop a Timberland anti-fatigue footbed, designed to absorb shock and provide all day comfort for your feet.

The way I like to look at it is that the Front Country Travel is the perfect shoe to take me on the journey into my young professional career. Six months ago I received “Oh, the Places You’ll Go!” as a gift, having no idea where my shoes would take me in the coming months. I was transitioning between leaving college life and trying to find the best path to take to begin my career. Now after my first month at Timberland the path is becoming clearer, and I think it’s time to get myself a pair of Front Country Travels to carry me forward to the many places I’ll go in the future.

You have feet in your shoes. You can steer yourself in any direction you choose.

~Dr. Seuss ‘Oh, the Places You’ll Go!’

Ironically, my feet have led me to Timberland, right here in my hometown, and I couldn’t be any happier.

Behind the Scenes with Abington

This is what happens when you let a group of the most influential artists in New York City loose with nothing but a box of shoes and a camera:

When it came time to create the imagery to present our Fall 2012 Abington Collection, we knew we needed a crew with expertise, style, creativity and passion — and we found it in 13th Witness, Zack McTee, Josh Madden, EIKNARF and Cody B. Ware.

You can see the end result of their collaborative effort in our Abington Fall 2012 catalog.  And for more behind-the-scenes action, stay tuned – we’ve got a series of videos featuring 13th Witness, EIKNARF and Josh Madden that we’ll be rolling out over the next few weeks.

The Boys of Summer and Their Favorite Shoes

They’re already pushing Halloween candy in the grocery store, which means we haven’t got much time left to talk about summer shoes (at least not without looking pitifully behind the times).  Without further ado, here are a few of our favorite Timberland men, sharing their picks for Best Footwear of Summer 2012:

For his weekend escapes, Jan from our Belgium sales team loves the Earthkeepers Radler Approach:  “I load up the van and drive to Wallonie, ‘the deep south of Belgium,’ for some hiking, camping and even a little rock climbing—and Radler can do it all.”

Earthkeepers Radler Approach

Italian sales planner Diego favors the Formentor boat shoe – and not just for sailing: “The second you put them on, you feel ready for anything. They’re really lightweight, super comfortable and now they’re my top pick for every day.”

Formentor Ventilated Boat Shoe

Look and feel helped to make the Earthkeepers Hookset Handcrafted chukka a favorite for senior product manager Troy: ” They look great and are easier on the environment. I love the way the organic canvas feels. Plus, they’re really comfortable and flexible.”

Earthkeepers Hookset Handcrafted Fabric Chukka

You can see more of our Timberland team picks on our Men’s website.  To find your own favorite, go to shop.timberland.com.

Inspired by the Past, Designed for Today: Timberland Boot Company

When it comes time for a new web experience for one of your pinnacle collections, what do you do? For Timberland Boot Company, we wanted to do create something extra special, something that would match the quality, craftsmanship and attention to detail that is embodied in every shoe and boot that is in our Fall 2012 line. We also recognized that our heritage-inspired products are most often viewed on very modern technology, and so we created a site that’s designed for optimum viewing on devices like iPads and iPhones … giving you, our consumers, the best Boot Company experience we can (without actually putting our products on your feet).

The Fall 2012 Boot Company website highlights beautiful product photography, shot in our own backyard (at a Peabody, MA leather tannery and Lowell, MA mill) — meant to convey the spirit of the post-Industrial era and the hardworking men and women who defined it.

Tackhead 8" Fabric & Leather

Marge Snap Ankle Boot

Like those craftsmen who mixed tradition with innovation, our collection keeps one foot rooted in the past while the other treads fearlessly into the future.  We think they would have liked the Fall 2012 Boot Company collection … and we hope you do, too. Take a look: www.timberlandbootcompany.com

Behind the Scenes: Timberland Boot Company Fall 2012 Photo Shoot

Timberland Boot Company examines an era defined by hardworking men and women in New England from 1900-1045. This was a time when the world was rapidly changing, with one foot firmly rooted in the past and the other relentlessly marching forward. Precipitated by the advent of machinery, craftsmen mixed tradition with innovation.

When it came time for our Fall 2012 Boot Company photo shoot, we kept this spirit in mind and traveled to Peabody, Massachusetts — the unrivaled Leather Capital of the World. In the 1920s, men endured long days in harsh conditions to create exceptional footwear. To capture their story, we endured our own long days and harsh conditions inside one of the last remaining leather tanneries in North America.

Our photo shoot location - an old leather tannery

There we found lots of rich material to act as a back drop to our amazing Fall 2012 product (as well as lots of trash, mice and other gnarly stuff). The air was stale, but steeped in a rich history. In true Boot Company fashion, we found vintage leather dying barrels, handmade carts resting next to industrial measuring and cutting machines. Stacks of beautiful, multi-colored leather sat unused next to well-worn tools and gears. It would be a DIY, restoration aficionado’s dream. Interestingly, you could chart the history of this tannery through the various pin-up girl calendars scattered throughout the building.

Piles of beautiful, unused leather

Not kidding about the old pin-up girl calendars

Over the next few days, we worked feverishly to get all the shots in the waning winter light. Once we were done, we found out that we were the last ones to use the building before it was destroyed to make way for a condominium housing complex. Time continues marching forward.

Getting the last few shots

Here’s a sneak peek at some of the Fall 2012 lookbook images.  Enjoy and stay tuned — Timberland Boot Company’s Fall collection will be available soon.

Take Our Sandal Quiz and Find Your Sole Mate!

Strappy flat, cork wedge or durable heel – which pair of Timberland sandals will be the perfect companion for you this summer?  With the click of a mouse, you can take our Summer Sandal Survey and find your “sole” mate.  Here are the contenders:

Summer-ready, classic style:   The neutral colors of our Earthkeepers Katama Strappy Sandals go with every outfit, and the contoured cork footbed ensures all-day comfort, no matter where you’re headed!

Earthkeepers Katama Strappy Sandal

Our Earthkeepers Maeslin Cork Sandal is the epitome of feminine, outdoor-inspired comfort footwear for summer.

Earthkeepers Maeslin Cork Sandal

With its woven jute footbed, raffia wrap and wood-wrapped heel, the Earthkeepers Wrapped Chauncey Heel is the perfect marriage of expert craftsmanship and eco-conscious materials.

Earthkeepers Wrapped Chauncey Sandal

Click on over to our sandal quiz to find out which one will best complement your personality and complete your summer wardrobe.  Not feeling a love connection?  Never fear – the rest of our summer sandal collection is waiting for you on our website.

Bye Bye, Wool Socks … Hello, Peep Toes

If you’re not quite ready to give up the cozy comforts of winter and embrace the light bright styles of spring, these fresh-picked Timberland Boot Company beauties may give you just the kick you need:

The Spring 2012 Boot Company styles draw their inspiration from the similarly durable-yet-beautiful women’s footwear found in the early 20th century — well made, well worn and well loved.  Here’s Penny, our Women’s Boot Company Designer, to tell us more:

Our Spring 2012 Boot Company collection for women offers beautiful craftsmanship in a bouquet of styles. Pick one for yourself.

The New Pathrock and Something About Smearing

According to our product development team, “gnarly stuff shreds footwear.”   That’s a very cool way to say a challenging climb can really ruin your shoes.  That’s why they created the new Pathrock:

Whether you’re going … um … smearing … or on a less arduous adventure, the Pathrock Collection of footwear is lightweight, durable and traction-packed enough to protect you against the gnarliest of stuff. See for yourself.