Posts Tagged ‘water bottles’

The Green Scene at Sundance

During the 2011 Sundance Film Festival, I cruised around Park City — easily one of the coolest, most star-studded ski towns I’ve ever been to. Where else can I almost brush shoulders America Ferrera? (I say almost because I didn’t know it was her until a colleague told me so. I guess a future as a member of the paparazzi is out of the question).

When I wasn’t on celebrity alert and scrutinizing every sunglass-wearing person I passed on the street, I couldn’t help but notice all of the festival’s eco-undertones. Around every corner were subtle and easy ways to lighten your festival footprint. I present to you a little Sundance green scene show-and-tell:

What does Sundance do with last year’s festival banners? Repurpose them into script bags, of course! Fellow Bootmakers Blogger Adriana is modeling one (right). I even saw someone purchasing a bag with an old Timberland banner as one of the panels.

Giveaways at Sundance are great, but eco-conscious ones are even better! The Timberland team happily handed out 85% recycled cotton totes.

Timberland recycling bins were on the scene around Park City reminding nature’s heroes to help protect the outdoors.

As an employee of the brand that banned the bottle, I was thrilled to see that Brita was encouraging Sundance goers to do the same. Getting your hands on one of their reusable water bottles was as easy as making a pledge to reduce bottled water waste. Sign me up!

Is Park City serious about recycling? I think the answer is as clear as a bluebird powder day:

And if you were thirsty and hadn’t made it to the Brita tent yet to pick up a free reusable water bottle, drinking from these 100% compostable cups made from corn was the next best thing!

Earthkeeper Observations at Sundance Film Festival


Hello Earthkeepers!

No Impact Man co-directors, Laura Gabbert and Justin ScheinIt’s the dawn of day three at the 2009 Sundance Film Festival. We’ve had an action packed two days so far. Our Earthkeeper woman-on-the-street reporter, Annabelle Gurwitch, has been talking non-stop with festival goers, film makers and celebrities and they’ve revealed some fascinating ideas and insights on everything from climate change to recycling. They’ve even shared their thoughts with us a few of the films that address topic and issues related to the environment, including “No Impact Man” (co directors Laura Gabbert and Justin Schein are pictured above) and “The Cove”. That’s not all. The people we’ve been speaking with have commented on an expansive range of ideas and practices that address how they reduce their environmental impact.


Egyptian Theater, Main St., Park City, UT

As a first-time Sundance attendee, I’ve found the crowds to be only slightly overwhelming. But one has to consider that, while I may be rookie Sundance Film Festivalgoer, I am a veteran visitor to Park City. Thus I’m not used to seeing the volume of foot and automobile traffic that comes with the Festival. I’m not a star gazer but I am an observer. So after finally coming to terms with the fact that on this particular trip to one of my favorite ski destination in the world, the only boots I’ll be wearing on the snow are my Earthkeepers, I made some Earthkeeper observations while strolling the snow-plowed pavement of Park City’s Main Street…

1) The streets, sidewalks and venues at the Sundance Festival are very clean. Not only are people are using the recycling bins and garbage receptacles (of which there are many and they’re all visibly well placed), the bins and cans are emptied with incredible frequency. Therefore we’re not seeing overflowing bins surrounded by litter on the grounds.

2) We’re on the precipice of seeing more people using reusable water bottles than disposable ones. Unfortunately, there’s no shortage of disposable water bottles here but the Festival has taken some pretty radical steps to minimize the circulation of the throw away-plastic water bottles. For example, you can’t buy water at the festival venues but the very kind volunteers will give you directions to the nearest water fountain. And the water refilling stations, located throughout the Festival, have been very well received by folks who are drinking from their reusable water bottles.

3) The use of Styrofoam food containers appears to be minimal here in Park City and the Park City Recycling Center recycles it with enthusiasm. (Yes, I did give up Festival time to visit the Park City Recycling Center. How’s that for Earthkeeping?) I was disheartened on my first morning in town when we found this great breakfast joint with Heuvos Rancheros to die for and just as I was telling my co-worker how wonderful it was that we found a great place to eat breakfast during our stay, the waitress emerged from the kitchen with a take out order packaged in none other than a Styrofoam container. Oh well, I shouldn’t eat eggs every day anyway.

Annabelle Gurwitch & Christie BrinkleySoon, we’ll be posting the video we’ve been shooting here at the festival. I’m heading over to Main Street right now to see what other Earthkeeping actions I can observe…and yes, maybe I’ll do a little stargazing….the celebrities we’ve met so far have been very helpful. At left, Christie Brinkley shares organic gardening tips with Annabelle.
Yours in Earthkeeping,